A student-run programming board at the University of Virginia
GOAL 1:
Showcase University Program Council (UPC)’s members and events from the past year. So, I took it back to high school and created a yearbook in a university setting because who doesn't love nostalgia?
GOAL 2:
Encourage students at the University of Virginia come to UPC’s events. By creating designs for two of our biggest events (Welcome Week and Springfest) and leveraging social to connect with students, we developed a comprehensive campaign for UPC.
